Craig is the Chief Marketing Officer at Schellman. He has 25+ years of experience serving financial institutions, professional services organizations, and digital retail shops, including time with top brands like The Walt Disney Company and Orbitz. Craig’s led marketing/CX teams of 100+ people and had direct product P&L accountability for $100MM+. His expertise spans strategy development, marketing, and end-to-end CX/BX, with an emphasis on evolving/optimizing digital ecosystems.